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Data-Driven B2B Sales Processes Are A Business Imperative

Data-Driven B2B Sales Processes Are A Business Imperative

The Covid-19 pandemic has been a seminal, existential event for businesses with B2B sales processes. Since March 2020,…

Demanding Views February 19
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Marketing Leaders Prioritize Adaptive Planning, Customer Needs, Data & Cost Efficiency At Gartner Marketing Symposium/Xpo

Marketing Leaders Prioritize Adaptive Planning, Customer Needs, Data & Cost Efficiency At Gartner Marketing Symposium/Xpo

As B2B marketers prepare for the new year, marketing leaders are now looking for creative ways to future…

Industry News December 3
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4 Ways To Optimize Your Business Strategy During Covid-19

4 Ways To Optimize Your Business Strategy During Covid-19

With the advent of social distancing and work-from-home policies, the B2B industry has experienced an abrupt — but…

Blog May 13
B2B Marketing Exchange
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