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DGR Book Club: Author Laura Patterson Shares Fundamentals Of Customer-Centricity, Inspiration Behind New Book On Growth

DGR Book Club: Author Laura Patterson Shares Fundamentals Of Customer-Centricity, Inspiration Behind New Book On Growth

What I love most about my job is that I get to talk to a ton of smart,…

Blog September 2
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New Research: Marketers Increase Investment In ABM Following Early Success; Still Struggle With Data And Measurement

New Research: Marketers Increase Investment In ABM Following Early Success; Still Struggle With Data And Measurement

COVID-19 has caused many B2B marketers to double down on ABM and engage their audiences with account-based targeting…

Industry News August 5
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#Bii20 Webinar Series Highlights Importance Of Intent Data, Buyer Interdependence & ABM To Reach Audiences

#Bii20 Webinar Series Highlights Importance Of Intent Data, Buyer Interdependence & ABM To Reach Audiences

With the advent of COVID-19, the B2B industry has undergone a massive shift in the way marketers are…

Industry News July 29
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