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Latest In: Marketing Analytics

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SAP Releases Data Cloud For Increased Customer Transparency And Control

SAP Releases Data Cloud For Increased Customer Transparency And Control

SAP, a software solutions provider, has released the Customer Data Cloud, which aims to improve customer relationships by…

Industry News May 16
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Stitching Together The B2B Account Journey: Mapping Leads To Key Accounts

Stitching Together The B2B Account Journey: Mapping Leads To Key Accounts

In the B2B world, there is a very real struggle with trying to match individuals (leads) to accounts.…

Demanding Views May 11
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DealSignal Launches GDPR Risk Assessment Module

DealSignal Launches GDPR Risk Assessment Module

DealSignal, a B2B demand generation software, has released a new GDPR Risk Assessment Module. Announced at the 2018…

Industry News May 10
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