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Latest In: Marketing Analytics

Campaign Measurement conversion tracking LinkedIn sponsored content
LinkedIn Adds Conversion Tracking For Sponsored Content, Text Ads

LinkedIn Adds Conversion Tracking For Sponsored Content, Text Ads

LinkedIn has unveiled native conversion tracking for its Campaign Manager tool. In a recent blog post, the company…

Industry News September 9
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Adobe Debuts New Solution For Measuring Video Engagement

Adobe Debuts New Solution For Measuring Video Engagement

Adobe has released a new video marketing analytics product for measuring content and advertising campaigns. Adobe Analytics for…

Industry News September 8
behavioral data data visualization Infer Microsoft Power BI Predictive Analytics
Infer Partners With Microsoft Power BI To Offer Predictive, Behavioral Data Visualization

Infer Partners With Microsoft Power BI To Offer Predictive, Behavioral Data Visualization

Infer, a predictive sales and marketing platform, unveiled a new analytics package for Microsoft Power BI which, the…

Industry News September 7
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