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Latest In: Marketing Analytics

ActOn Software listening and reporting features. Marketing analytics marketing automation said the Advanced Social Media Module will provide deeper insight into the user's social media marketing initiatives and includes content publishing Social Media Analytics social media campaigns
Act-On Software Launches Analytics Module For Social Media Campaign Execution, Measurement

Act-On Software Launches Analytics Module For Social Media Campaign Execution, Measurement

Act-On Software launched a social media module as part of its marketing automation tool. The company said the…

Industry News August 10
Adobe Campaign Bruce Swann buyer engagement content marketing cross-channel engagement cross-channel marketing marketing integration
Building A Winning Strategy That Drives Engagement, Loyalty And Revenue

Building A Winning Strategy That Drives Engagement, Loyalty And Revenue

Somewhere in the world — right at this very moment — there is a good chance a customer…

Demanding Views July 29
Data Hub Evergage Karl Wirth Marketing analytics targeting and personalization
Evergage Launches Data Hub To Offer Holistic View Of Customers

Evergage Launches Data Hub To Offer Holistic View Of Customers

Real-time personalization platform provider Evergage has unveiled a new Data Hub. The tool is designed to help marketers…

Industry News July 26
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