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Latest In: Marketing Analytics

Analytics Infer predictive prospect management Vik Singh
Infer Unveils Predictive Prospect Management Platform

Infer Unveils Predictive Prospect Management Platform

Infer, a predictive technology provider, has launched its prospect management platform intended to customer profiles and identify opportunities…

Industry News November 6
Adam Blitzer Data Reporting data visualization Gmail integration Pardot salesforce
Source: Salesforce

Salesforce Pardot Offers Data Reporting And Visualization Enhancements

Salesforce Pardot unveiled new reporting capabilities designed to help users gain a holistic view of their marketing initiatives…

Industry News November 5
budget spending datadriven marketing Marketing analytics marketing budgets Marketing ID
Exclusive Research: Marketing Budgets Shift To Data-Driven Initiatives

Exclusive Research: Marketing Budgets Shift To Data-Driven Initiatives

As the performance of traditional demand generation practices plateaus, many marketers are shifting their budgets to data-driven initiatives…

Industry News November 4
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