Lenovo Surpasses Revenue Goals By 40% With LEAP Partner Program
Lenovo, a computer manufacturer and technology company, turned to B2B loyalty marketer Motivforce to drive loyalty and engagement…
Case Studies October 18
Latest In: Marketing Operations
The Age Of The Customer Has Finally Arrived
I attended Dreamforce last week, Salesforce's annual marketer takeover of the city of San Francisco, and I know…
Blog October 12
Longer Buying Cycles, Shifting Expectations Cause B2B Marketers To Rethink Strategies
The B2B buyer's journey continues to grow longer and more complex: Almost half of the B2B buyers surveyed…
Industry News October 12
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
