by Kelly Lindenau | Feb 5, 2024 | Industry News
On Feb. 1, 2024, Yahoo and Google implemented new bulk email sending rules to help pare down the amount of unwanted emails sent to inboxes. Bulk senders — which Google classifies as those who send more than 5,000 messages to Gmail addresses in one day — are...
by Kelly Lindenau | Feb 5, 2024 | Industry News
BlueWhale Research, Inc., a provider of demand generation services to B2B technology organizations, expanded its product portfolio through the launch of AUDIENCE. The new release seeks to help marketers access niche audience segments and more precisely refine their...
by Kelly Lindenau | Feb 2, 2024 | Demanding Views
In today’s competitive landscape, organizations are continuously seeking strategies that maximize long-term value while containing costs. New marketing leaders — particularly CMOs — face the challenge of minimizing the cost of ever-growing tech tools without a...
by Kelly Lindenau | Feb 2, 2024 | Solution Spotlight
Integrate offers a cross-channel demand management SaaS platform for enterprise B2B demand and marketing operations teams. Integrate is designed to accelerate speed-to-business value through powerful integrations, deliver 100% marketable and compliant leads with...
by Kelly Lindenau | Feb 1, 2024 | Industry News
Sendoso, a sending platform, and Alyce, a corporate gifting platform, entered an asset purchase agreement that will combine the personalization power, automation capabilities, smarts and global scale behind the two strategic gifting companies. Kris Rudeegraap, CEO of...