by James Hickey | Aug 12, 2025 | Blog
Day 2 of the 2025 B2BMX Summer Camp features two leaders in the B2B marketing industry that are very familiar to the Demand Gen Report community. We have tapped into the spirit of our B2B Marketing Exchange to invite attendees to step away from the day-to-day and into...
by James Hickey | Aug 11, 2025 | News Brief
On their Intelligent Revenue Platform, Xactly in now offering Intelligence AI Agents that transforms how Sales Performance Management (SPM) practitioners operate amidst shifting market. These AI Agents enable leverage the company’s proprietary pay and performance...
by James Hickey | Aug 11, 2025 | Blog
The 2025 B2BMX Summer Camp starts today, a week-long online experience offering marketing and sales executives seven opportunities to enjoy the art, science, sport and friendly competition of their craft. Hosted by #B2BMX and Demand Gen Report, we are tapping into the...
by James Hickey | Aug 11, 2025 | News Brief
Businesses that fully leverage public relations (PR), as part of their go-to-market (GTM) strategy enjoy stronger revenue performance, greater brand trust, and a distinct competitive edge. That is the conclusion from the 2025 State of B2B Public Relations Report...
by Merle Symes | Aug 9, 2025 | Demanding Views
Everyone agrees that artificial intelligence (AI) is a major new technology platform that is going to transform how work is done. Initially, AI will be utilized to enhance a worker’s quality of work and efficiency— their ability to accomplish more in a shorter period...
