by Mark Emond, DemandSpring | Mar 7, 2025 | Demanding Views
Artificial Intelligence (AI) is no longer a distant promise; it’s here, reshaping industries and challenging conventional approaches. For B2B marketing leaders, this is a pivotal moment demanding not just adaptation but proactive transformation. As a CMO, you’re at...
by Alicia Esposito | Mar 6, 2025 | Case Studies
Ensuring timely and high-quality patient care is critical to success in the healthcare industry. At the same time, organizations must ensure their people and systems are operating as efficiently and effectively as possible. Cohere Health is a healthcare technology...
by James Hickey | Mar 6, 2025 | Financial News, Industry News, News Brief
Tiga.ai has raised $2 million in a funding round led by Bull City Venture Partners, Cascade Seed Fund and Virginia Venture Partners. Tiga is a front-runner in the signal-based prospecting space. The company provides an AI agent purpose-built to autonomously discover...
by James Hickey | Mar 5, 2025 | Industry News, News Brief
Nooks has launched AI Prospector, an artificial intelligence (AI)-powered solution that analyzes real-time buying signals to help sales teams identify the best prospects for immediate outreach and provide messaging for timely engagement. The new solution builds upon...
by Alicia Esposito | Mar 5, 2025 | Feature
Research has often cited that B2B buying cycles are longer and more complex, but marketing and sales teams say they’re now grappling with two additional factors impacting their go-to-market strategies in 2025: tighter budgets (65%) and increased competition (45%)....
