by Brian Anderson | Aug 6, 2014 | Solution Spotlight
Appboy is a marketing automation platform designed for mobile apps, providing tools to help marketers maximize their mobile ROI with increased engagement and less churn. Appboy is a marketing automation platform designed for mobile apps, providing tools to help...
by Brian Anderson | Aug 5, 2014 | Demanding Views
Seth Lieberman, CEO, SnapApp Marketers have only one job: deliver value to their audiences. When marketers deliver value, good things follow. It sounds easy. However, cutting through the noise to deliver value can be hard, and getting customers to trust...
by Brian Anderson | Aug 5, 2014 | Industry News
SmartZip Analytics, a SaaS-based predictive marketing technology provider, announced that it has secured $12 million in Series B financing. The round, led by Crest Capital Ventures, will be used to boost product development and promote growth in its sales and...
by Brian Anderson | Aug 4, 2014 | Industry News
SalesPredict added its predictive analytics application for Marketo to the marketing automation vendor’s LaunchPoint partner ecosystem. The application is positioned as a tool to synchronize data from Marketo into the SalesPredict predictive lead...
by Brian Anderson | Jul 31, 2014 | Industry News
HubSpot’s plans to launch an IPO later this year could be stalled by the departures of David Cancel, Chief Product Officer, and Elias Torres, VP of Engineering, which were announced in a blog post by HubSpot CEO Brian Halligan. In the blog, Halligan noted...
