by Brian Anderson | Jul 11, 2014 | Industry News
Brainshark has announced two new features for its Rapid Learning management solution, including the ability to sync course data with Salesforce and directly import third-party content that complies with standards for online learning content—known as SCORM . With the...
by Brian Anderson | Jul 9, 2014 | Industry News
B2B marketers have long segmented their audiences by role, industry and company size, among other criteria. Some progressive B2B marketers are now adding “generation” to that mix as they look for ways to capture the attention of Millennial buyers as they rise through...
by Brian Anderson | Jul 9, 2014 | Industry News
As the implications of the recent Canadian Anti-Spam Legislation (CASL) come to light, marketers on an international level are buzzing about potential compliance issues that their businesses need to overcome and the possibility that other countries may adopt similar...
by Brian Anderson | Jul 8, 2014 | Solution Spotlight
Selling Simplified offers full-service demand and lead generation services for technology business leaders, helping them achieve revenue targets and capitalize on their fundamental business. The firm recently joined the Marketo LaunchPoint partner ecosystem. Selling...
by Brian Anderson | Jul 8, 2014 | Demanding Views
By Valerie Witt, VP, Professional Development Solutions, MarketingProfs These days, when most people want to know something, they immediately turn to the Internet. A recent report shows that whether you’re looking for the best price on plane tickets, or...