by Brian Anderson | Jun 24, 2014 | Demanding Views
By Chanin Ballance, CEO, MobilePaks Savvy marketers recognize that generating leads and nurturing prospects through the funnel is no longer enough. Often sales teams need nurturing too – or at least support with scripts, questions to spark dialogue, position...
by Brian Anderson | Jun 19, 2014 | Industry News
BusyEvent Mobile, a mobile event app provider, announced the availability of its enhanced DataKeys feature that enables event sponsors, exhibitors and speakers to collect, purchase, and download attendee data. The information is available any time before, during or...
by Brian Anderson | Jun 17, 2014 | Solution Spotlight
OneSource iSell gives sales reps the ability to track ideal sales prospects and delivers timely and relevant lead generation opportunities based on profile data. OneSource iSell gives sales reps the ability to track ideal sales prospects and delivers timely and...
by Brian Anderson | Jun 17, 2014 | Demanding Views
By David Crane, Strategic Development Manager and Marketing Technology Strategist, Integrate There has recently been much industry debate around “consolidation or proliferation” in the marketing technology space. This dialogue has essentially drawn a line...
by Brian Anderson | Jun 17, 2014 | Industry News
ON24, a provider of webinars and virtual communication solutions, announced integration between the ON24 Platform 10 webcasting solution and the Marketo Customer Engagement Platform. At the core of the integration is the ON24 Integration Service, which enables...
