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Data-Driven B2B Sales Processes Are A Business Imperative

Data-Driven B2B Sales Processes Are A Business Imperative

The Covid-19 pandemic has been a seminal, existential event for businesses with B2B sales processes. Since March 2020,…

Demanding Views February 19
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Beyond B2B “Sales” Copy: New 3D Content Strategies that Achieve Maximum Revenue Impact

Beyond B2B “Sales” Copy: New 3D Content Strategies that Achieve Maximum Revenue Impact

We live in an era of extreme marketplace noise. Brands have flooded acquisition channels with “sales” copy, making…

Demanding Views February 12
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AI Won't Take Your Job

AI Won’t Take Your Job

While it's safe to say computers will never be human, marketers are worrying about their job security as…

Demanding Views February 5
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