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How B2B Marketers Can Benefit From A More Agile And Intelligent CRM

Katherine KosterevaAs CRMs become more advanced and new technologies, such as chat bots or the Internet of Things (IoT), grow in popularity, there is an underestimated advantage to having an agile and intelligent CRM to help businesses achieve process changes and positive marketing outcomes at a more rapid pace.

B2B marketers can benefit from a more agile CRM in several ways:

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