SocialWhirled, a campaign automation platform provider, announced its year-end growth for 2014, highlighting plans to launch a self-service portal for clients in 2015 — designed to edit and manage marketing and advertising campaigns.
The company's suite of tools is designed to coordinate the creation and management of marketing and advertising campaigns through the social, mobile and digital channels. The company states that its clients have engaged with over 150 million prospects through social, mobile and digital channels using its platform.
The company also named several c-level executives to its advisory board, including:
- Bob Jeffery, Worldwide Chairman & CEO of JWT;
- Patricia Meier, Founder of WSB Advisors;
- Kent Petzold, CEO of GFS Technology; and
- Marian Salzman, CEO of North America for Havas PR Worldwide.
"2014 was an incredible year at SocialWhirled with the rapid adoption of our platform from some of the world's leading brands," said Andy Lombard, CEO and co-founder of SocialWhirled. "We have taken numerous steps to further strengthen our lead in the market, including hand-picking an advisory board of creative thought leaders and investing in new product innovation for 2015."