Google & Yahoo Implement New Bulk Sending Rules
On Feb. 1, 2024, Yahoo and Google implemented new bulk email sending rules to help pare down the…
Industry News February 5
Latest In: email marketing campaigns
Litmus Launches New Email Testing Solution: Email Guardian
Litmus is designed to help marketers create, personalize, test, review and analyze every email send by providing a…
Solution Spotlight January 16
Autoklose Implements Multi-Email Outreach Capability To Increase Inbox Engagement
Autoklose, an email automation and sales intelligence platform recently multi-email outreach, unveiled a new multi-email outreach solution to…
Industry News October 19
VanillaSoft CRO Sheds Light On Company’s Autoklose Acquisition & Announcement Campaign
Welcome to my blog series, "Behind the Marketing," which is inspired by the classic VH1 series, "Behind the…
Blog December 8
B2B SMBs Gain Competitive Advantage With More Intimate, Intent-Driven Email Campaigns
Email has long been a top channel for engaging prospects and buyers — and it has become even more…
Industry News December 2
Marketers Get Creative With Email In 2020 By Personalizing, Segmenting & Restructuring The Channel To Increase Engagement
With the pandemic canceling in-person events, companies have turned to virtual engagement methods to reach their target audiences…
Industry News November 18
Turtl Partners With WP Engine To Refine Its Digital Experience Platform
Turtl, a digital content marketing platform, has signed a deal with digital experience platform WP Engine Inc. to…
Industry News May 3
ActiveCampaign Expands Its Sales Functionality Process To Enhance The Customer Experience
ActiveCampaign, a customer experience automation company, is expanding its sales functionality to include custom, pre-built sales automations, native…
Solution Spotlight April 13
Testing: 5 Steps To Find The Right Formula For Effective Emails
By Jeff Revoy, Chief Product, Marketing and Strategy Officer, iContact Testing is the most effective, most often overlooked,…
Industry News July 19
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
