B2B waterfall buyer insights Forrester Forrester Decisions Forrester Research gotomarket strategies
Forrester recently held its B2B Summit North America virtual event, an annual conference where B2B experts, analysts, thought…
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CRM Hero Research Inc peopleai Pipeline sales performance salesforce
People.ai, a revenue operations (RevOps) and intelligence platform, acquired Salesforce user productivity app Hero Research Inc. to help…
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May 12
Adobe Adobe Summit artificial intelligence datadriven selling digital marketing Peloton personalization Pfizer Sales Enablement
The industry's rapid transformation to the digital medium blurred the lines between B2B and B2C buying experiences, paving…
Industry News
May 11