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Chief Customer Officer customer success Larry Cheng LeanData Rachael McBrearty revenue growth VP of Finance
LeanData Expands Executive Team To Drive Customer Success, Revenue Growth In New Year

LeanData Expands Executive Team To Drive Customer Success, Revenue Growth In New Year

LeanData, a lead management company, appointed Rachael McBrearty and Larry Cheng as its first-ever Chief Customer Officer and…

Industry News January 11
Allison Snow buyer activity Forrester Google+ Iron Mountain kpis Leslie Alore Marketing marketing performance measurment Masha Finkelstein Pat Oldenburg performance metrics pipeline velocity ServiceMax
Marketing Performance Metrics 2.0: B2B Brands Focus On Pipeline Velocity, Activity Across Buying Stages And Campaigns

Marketing Performance Metrics 2.0: B2B Brands Focus On Pipeline Velocity, Activity Across Buying Stages And Campaigns

Marketing performance measurement is an ongoing challenge for many B2B brands. For example, our research shows 87% of…

Industry News January 9
#B2BMX Arizona B2B B2B Marketing Exchange conference Gainey Ranch Hyatt Regency Hyatt Regency Scottsdale Resort & Spa Marketing Scottsdale Spa Avania
The #B2BMX Afterparty: How To Keep The Fun Times Going In Scottsdale

The #B2BMX Afterparty: How To Keep The Fun Times Going In Scottsdale

Would you rather spend this winter stuck in your office hiding from the cold, or join thousands of…

Blog January 8
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