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58% of B2B tech buyers watched videos to find information on products they wish to buy 66% researched a product; 46% visited a vendor web site or contacted a vendor for more information; 42% purchased a product; and 25% added the vendor to the short list for consideration a provider of cloud-based SaaS applications for digital presence management a provider of cloud-based solutions for collaboration and data sharing and 54% watched videos for product reviews. After watching a video Brainshark engagement scoring Founder and CEO of KnowledgeVision Jason Thibeault Katelyn de Diego Michael Kolowich Senior Director of Marketing Strategy for Limelight Networks Senior Marketing Content Specialist for Citrix video analytics Vidyard
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Detailed Analytics Make Video A Rising Content Star

If a picture is worth a thousand words, then a video is worth an inbox full of email,…

Industry News March 20
B2B marketing Chatter Demand Gen Report Frank Gens IDC Insights mobile salesforce Salesforce Chatter Salesforce platform social media
Salesforce Chatter

Salesforce Chatter Gets Mobile, Social Enhancements

With the latest version of the Chatter collaboration tool from Salesforce.com, users will be able to access, create…

Industry News March 19
B2B marketing B2B Social MEdia Demand Gen Report Pinterest Pinterest Web Analytics social media Tao Tao web analytics
Pinterest Web Analytics

Pinterest Unveils Data Analytics Tool For Businesses

Pinterest has rolled out Pinterest Web Analytics to offer marketersinsights into how visitors are interacting with pins that…

Industry News March 19
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