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Lead Nurturing: Ample Content, Solid Processes Set The Stage For Long-Term Success
Most B2B marketers understand the importance of lead nurturing, and they're eager to get started. The key to…
Industry News December 18
Influitive Closes $7.3M Funding Round For Advocate Marketing Platform
Marketing software vendor Influitive announced today that it has closed a $7.3 million funding round and added two…
Industry News December 18
Study Finds Marketers Struggle To Align Tactics And Resources With Strategic Goals
B2B marketers are suffering from a costly disconnect between their long-term strategies and day-to-day tactical activities, according to…
Industry News December 17
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
