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Automating Customer Lifecycle Management Brian Wetterling Co-Founder and CEO of Totango customer lifecycle management Eloqua Guy Nirpaz Ken Wincko loyalty Senior Director of Marketing for Dun & Bradstreet VP of Harte-Hanks/Mason Zimbler
Eloqua Survey Ebook The Next Gen Customer Lifecycle Marketing

Loyalty And Retention Driving Next Generation Of Customer Lifecycle Management

Just a few years ago, marketers were trying to grab as many new customers as they could. While…

Industry News March 13
calendar company reports LexisNexis Smart Meeting marketing professionals meetings Microsoft Outlook add-in sales intelligence sales professionals
LexisNexis 1

LexisNexis’ Smart Meeting

LexisNexis' Smart Meeting is a meeting preparation tool that delivers LexisNexis' database of company information as a Microsoft…

Solution Spotlight March 12
buyer personas Kapost marketing automation targeted content The Force That Moves Buyers Down The Funnel
Anne Murphy Kapost

The Perfect Team: Marketing Automation And Targeted Content

By Anne Murphy, Managing Editor, Kapost 2013 is an exciting time to be a marketer. This year, even…

Demanding Views March 12
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