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Email Marketing Benchmark Report email marketing strategy email ROI Jeffrey Rice MarketingSherpa ROI strategy

Email Marketing Study: Marketers Demand ROI – But Most Of Them Don’t Know How To Measure It

By Matt McKenzie, Senior Editor A new study from MarketingSherpa shows that B2B email marketing is often an…

Industry News April 19
Acquisition Crowd Factory marketing automation marketo Marketo growth social campaign management platform

Marketo Acquires Social Campaign Management Platform Crowd Factory

Marketo today announced its acquisition of Crowd Factory, Inc., a social campaign management platform. In the company's first…

Industry News April 18
b2b marketers B2B marketing CRM platform DemandGen Report Facebook Gilles Marchand Google Chrom Web Store Google+ LinkedIn Nimble Nimble platform social business social media Twitter

Nimble Helps Marketing Organizations Turn Social Media Communities Into Customers

Nimble, a social business and CRM platform, is now available in the Google Chrome Web Store. The solution…

Solution Spotlight April 17
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