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Study Finds Marketers Struggle To Align Tactics And Resources With Strategic Goals
B2B marketers are suffering from a costly disconnect between their long-term strategies and day-to-day tactical activities, according to…
Industry News December 17DGR TV: Moves Management with John Clese, Avectra
John Clese, Avectra In this segment, Fiorletta and Clese address the emerging topic of Moves Management and…
December 14DGR TV: Social CRM with John Clese, Avectra
John Clese, Avectra John Clese helps to define Social CRM and provides insights into how data enables…
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