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The 2012 Sales And Marketing Integration Award Report

While B2B organizations have traditionally focused on mapping marketing automation to CRM systems, business success today hinges on the integration…

Industry News June 26
B2B CRM for Sales Dan Schleifer Sales Enablement sales process sales strategy SAVO

SAVO Poll: Companies Confuse CRM Solutions With Sales Processes

Nearly 75% of companies consider their CRM solution to be their sales process, and as a result are not optimizing…

Industry News June 25
AG Pipeline Connect AG Salesworks campaign analytics data management strategy date cleansing lead management Netprospex optimized data

NetProspex And AG Salesworks Launch Joint B2B Lead Generation Solution

NetProspex, a B2B data services provider, and B2B teleprospecting and marketing services firm AG Salesworks, recently announced a…

Industry News June 22
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