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Optimizely Acquires Zaius To Improve Digital Experience Creation
Optimizely, a digital experience platform (DXP) formerly known as Episerver, acquired customer data platform Zaius to provide customer…
Industry News March 22
KickFire SPARK Tracks Website Traffic For Improved Account-Level Engagement & Attribution
The KickFire SPARK solution from KickFire allows users to create company watchlists that identify when target accounts visit…
Solution Spotlight March 22
CXO Conversations: PowerReviews VP of Marketing Discusses Best Practices For Leveraging & Generating Customer Reviews
Welcome back to Demand Gen Report’s CXO Conversations, a video interview series that provides our audience with insider…
March 22
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Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
