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2018 Audience and Demand Planning Benchmark Survey audience data contact data data coverage Data management DealSignal demand planning Rob Weedn target audience
New Research Shows Only 45% Of Marketers Invest In Solutions For Data Coverage, Quality

New Research Shows Only 45% Of Marketers Invest In Solutions For Data Coverage, Quality

Almost two-thirds (60%) of marketers say they lack confidence in the data coverage of their total target audience,…

Industry News December 5
Chris Arrendale CMO Council contact database content syndication database management GDPR inbound strategies Inbox Pros Integrate Iron Mountain Julian Archer Leslie Alore SiriusDecisions Social media marketing
GDPR Aftershocks Show Big Impact On Contact Databases, Leading Marketers To Focus On Content Syndication, Inbound Strategies

GDPR Aftershocks Show Big Impact On Contact Databases, Leading Marketers To Focus On Content Syndication, Inbound Strategies

The initial focus around the May 2018 GDPR deadline for most B2B organizations was what steps they need…

Industry News December 5
11 Exciting B2B Marketing Trends You Need To Know In 2019

11 Exciting B2B Marketing Trends You Need To Know In 2019

December is finally here and planning for 2019 is in full swing. This infographic from Brafton outlines 11…

December 5
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