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B2B Marketers Rethink Reporting & Metrics To Better Gauge Pipeline Impact & Gather Buyer Insights

B2B Marketers Rethink Reporting & Metrics To Better Gauge Pipeline Impact & Gather Buyer Insights

B2B marketing executives are rethinking their approach to metrics and reporting as they look to speak the languages…

Industry News March 14
artificial intelligence cold calling data sales intelligence SaleScout
SaleScout Launches Solutions & Services Designed To End Cold Calling

SaleScout Launches Solutions & Services Designed To End Cold Calling

SaleScout is designed to provide B2B sales intelligence to improve productivity and accelerate revenue. Using the ScoutSense listening…

Solution Spotlight March 14
Brian Giese Data management Dun & Bradstreet Marketing analytics True Influence
True Influence Partners With Dun & Bradstreet To Update Lead Acceleration Platform

True Influence Partners With Dun & Bradstreet To Update Lead Acceleration Platform

True Influence, an ABM platform provider, has partnered with the commercial data company Dun & Bradstreet to launch new enhancements…

Industry News March 14
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