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Terminus Adds Marketing Analytics, Multi-Touch Attribution With BrightFunnel Acquisition
Account-based marketing platform provider Terminus has announced it has acquired BrightFunnel, a marketing attribution and forecasting solution, for…
Industry News January 3
30 Minutes With G2 Crowd’s New CMO Ryan Bonnici — Exclusive Q&A
Software and service reviews provider G2 Crowd ended 2017 with a bang. Hot off a $30 million funding…
Blog January 3
New Budget Reality: B2B Marketers Look At Alignment Of Strategy And Spend In 2018
2018 may introduce a climate of receding marketing budgets, according to the most recent Gartner 2017-2018 CMO Spend…
Industry News January 3
Resources
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Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
