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demand generation edelman research thought leadership
Study: 56% Of B2B Decision Makers Gain No Value From Thought Leadership Content

Study: 56% Of B2B Decision Makers Gain No Value From Thought Leadership Content

Despite the known potential of thought leadership content in B2B campaigns, many decision-makers are disappointed with the quality…

Industry News June 5
Content4Demand contentmarketing Melanie Deziel Truth
Find Your TRUTH: How To Think Like A Journalist In The Content Marketing Era

Find Your TRUTH: How To Think Like A Journalist In The Content Marketing Era

We've all heard that in order to engage and differentiate, we need to shift from a brand- and…

Blog June 5
Einstein Einstein AI Mike Micucci partner relationship management PRM Sales Cloud salesforce
Salesforce Introduces Sales Cloud Partner Relationship Management App

Salesforce Introduces Sales Cloud Partner Relationship Management App

Salesforce, a global leader in CRM, has introduced a new partner relationship management (PRM) app. Sales Cloud Partner…

Industry News June 2
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