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Salesforce Updates Further Blur The Line Between Marketing And Sales
The convergence of marketing and sales for a holistic view of the customer was the key theme at…
Industry News May 11Akoonu Unveils New MAP And CRM Integrations, Launches Content Planning Module
Akoonu, a digital marketing platform specializing in buyer journey maps, customer personas and content planning, has unveiled expanded…
Industry News May 11From Funnel Cake To Microfunnels: Describing The Modern Buying Journey
During my time at the recent Forrester Forum For Marketing Leaders, I overheard the “f” word quite a bit.…
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