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Demandbase Acquires Spiderbook To Enhance Account Identification And Targeting Capabilities
Demandbase announced the acquisition of Spiderbook, a data science company that automates the identification of companies that are…
Industry News May 25
Don’t Get Eaten By The Cheetah, Or What You Need To Know To Satisfy Customer Needs
SiriusDecisions debuted and described the SiriusDecisions Needs Aperture Model at its 11th Annual Summit in Nashville to help marketers address…
Blog May 25
New Releases and Partnerships In Predictive Aim To Elevate Lead Targeting
The rise in predictive marketing capabilities continued its upward climb this week, with many key players launching solutions…
Industry News May 25
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
