Demand Gen Report

Account Based Marketing ABM is shown using the text as business concept

Quantexa’s Hyper-Targeted Ads Fuel 5.2x Pipeline Growth

Navigating the complex world of B2B sales can feel like trying to solve a puzzle with missing pieces. Traditional marketing tactics can be like using blunt instruments for a delicate...

Latest Posts

Forrester Analyst Discusses New Approaches To Lead-To-Revenue Management

There are several challenges sales teams face throughout the various stages of the funnel process, including the need to improve efficiency and increase revenue growth. A recent webinar titled The…

Industry News February 28

Solution Spotlight: Acquisio Performance Media Platform

The Acquisio Performance Media Platform helps B2B marketers optimize their paid media campaigns across all online channels. The platform was designed for search marketing, and it now includes support for…

Solution Spotlight December 19

Lead Nurturing: Ample Content, Solid Processes Set The Stage For Long-Term Success

Most B2B marketers understand the importance of lead nurturing, and they're eager to get started. The key to a successful nurturing campaign, however, isn't just about execution – it's also…

Industry News December 18