Demand Gen Report
How AI is Reshaping ABM: Take the 2025 Survey
Account-based marketing (ABM) once operated like a skilled craftsman’s workshop. Marketers carefully selected their tools, meticulously researched each target account, and hand-crafted personalized campaigns one by one. Artificial intelligence (AI)...
Latest Posts
The B2B Marketing Exchange is On the Move
After many years of fun under the Scottsdale sun, the B2B Marketing Exchange is making big moves to the Golden State. It was a difficult decision to make, but the…
News Brief April 30Xactly Design Available with Two New Solutions
Xactly has announced the general availability release of Xactly Design, an industry-first product for incentive plan design, and two new platform-enabled solutions with it Xactly Design, an industry-first product for…
News Brief April 29Demandbase Unveils Marketplace and Developer Portal
Demandbase has made available its Marketplace and Developer Portal, a hub for integrations and partners built to simplify go-to-market (GTM) execution through connected data and workflows. With the Marketplace, customers…
News Brief April 28