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2025 Digital Ad Trends

Demand Gen Report

People working on business video content Three people in marketing department working on computers with social media and advertisement. Flat design vector illustration with white backgroundFeature

Compliance Meets Creativity: The Role of AI in B2B Video Strategies

In 2025, 89% of businesses are using video as a marketing tool as it increases engagement and has a high ROI compared to other initiatives. Video has been a buzzword in marketing for...

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360 Survey

Pipeline360 Survey Provides Insights into B2B Marketing Growth

News Brief
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3 B2B Sales and Marketing Trends Reshaping Buyer Demand

Demanding Views
A group of diverse young professionals are laughing and smiling as they look at their phones during a conference or meeting. They are all wearing name badges and appear to be engaged in conversation.

Blackthorn Doubles-Down on Events with New Product Offerings, Executive Hires

News Brief
Minsk. Belarus. May 28, 2020. Street lighting. On the truck cab is the inscription Daf. Sun flare. Close up.

Chassis Cab Modernizes with Data-Driven Sales Strategies

Case Studies

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How Drips is Taking the Pain Out of Prospecting

In today’s hyper-competitive landscape, sellers only have so much time to effectively reach and engage with prospects. B2B experts have lauded artificial intelligence (AI) as the answer to help sales…

Case Studies March 20
AI can help improve the accuracy and reliability of sales forecasts.

Harnessing AI: Transforming Sales Forecasting for Greater Accuracy and Strategic Action

In today’s rapidly evolving business landscape, the ability to accurately forecast sales is more critical than ever. Yet, traditional sales forecasting methods are increasingly proving inadequate, as they consume significant…

Demanding Views March 14
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Redbrick Acquires Premium Newsletter Ad Platform Paved

Redbrick has acquired Paved, a newsletter advertising platform that connects publishers and advertisers with more than 253 million newsletter subscribers across 3,000-plus publishers. Paved helps publishers monetize their newsletter subscription base…

News Brief March 11
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