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Demand Gen Report

DGR MarTech Stensul Rachel MeranusFeature

Stensul’s 2026 MarTech Outlook on AI and Agency Spend: The Demand Gen Report Interview with Rachel Meranus

The marketing technology landscape is undergoing a massive transformation, driven by the rapid integration of artificial intelligence (AI) and advanced automation. This surge is not about playing catch-up; rather, it...

Featured

DGR DV Abby Borden

Retail Media is a $69B Opportunity. So Why Is It Still So Hard to Get Right?

Demanding Views
Decision Confidence Index from Haus A marketer using customer segmentation tools, reviewing demographic data and insights, digital marketing environment

Haus Survey: Half of Marketing Leaders Can’t Explain ROI Measurement

News Brief
Day 2 #COSeries Human resources manager reviewing employee database and hiring shortlist interface

Netline, Docket Headline Day 2 of the 2026 Campaign Optimization Series (#COSeries)

Blog
NetLine Demandbase ABM ABM concept illustration.

NetLine, Demandbase Join Forces to Elevate ABM Programs

News Brief

Latest Posts

Two creative Asian young women stand using the concept Consult guidelines together write on the board Note paper on the glass wall online marketing strategy Income calculation Company performance.

Crafting Compelling Content Narratives: Moving Beyond Branding to Audience-Centric Storytelling

Creating content that resonates with B2B audiences has always been a challenge. However, seasoned marketing expert Christine Elliot appears to have cracked the code. In a recent episode of the…

Feature February 5
%%excerpt%% A new survey of 200 marketing executives from Sitecore confirms that AI, automation and personalization are top-of-mind for website updates and improvements.

Survey: Marketing Leaders Prioritize Personalization, Automation for Website Updates

What’s driving the next wave of website experience? It should come as no surprise that automation and personalization are at the top of the list for 200 marketing leaders in the U.S.,…

News Brief February 4
Sopro, a provider of multichannel B2B prospecting solutions, has acquired Reach Supreme, an email prospecting agency based in the Netherlands, to expand its reach in Europe.

Sopro Acquires Dutch Lead Generation Agency Reach Supreme

Sopro, a provider of multichannel B2B prospecting solutions, has acquired Reach Supreme, an email prospecting agency based in the Netherlands. The agreement, set to close this month, will enable Reach…

Industry News February 3

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