by James Hickey | Mar 6, 2026 | Blog
The landscape of B2B marketing is shifting, and at the center of this transformation is artificial intelligence. To help you navigate this new territory, the B2B Marketing Exchange (B2BMX) is introducing its first-ever AI Hackathon, a groundbreaking event designed to...
by Matt Solar | Mar 6, 2026 | Demanding Views
Your marketing team probably doesn’t look like it did three years ago. You’re hiring freelancers for content sprints, agencies for paid campaigns, and contractors for product launches. The “everyone in-house, full-time” model is shifting, and for...
by James Hickey | Mar 5, 2026 | News Brief
ZoomInfo recently announced the availability of Waterfall Enrichment, a new capability within its GTM Studio that is designed to expand contact coverage when email or mobile phone data is missing. Unlike traditional enrichment tools that rely on sequential logic,...
by James Hickey | Mar 5, 2026 | Blog
B2BMX 2026 will feature four keynote addresses from industry trailblazers who are redefining the boundaries of marketing innovation. Benedict Evans, Elfried Samba, Dane Vahey and Ashley Faus will take the stage in front of brightest minds to explore the future of B2B...
by James Hickey | Mar 4, 2026 | News Brief
Kana has raised $15 million in seed funding to help marketing teams harness agentic artificial intelligence (AI) with their own data to ignite growth and unlock efficiencies across their entire operation. Kana is the fourth company founded by Tom Chavez and Vivek...
by James Hickey | Mar 4, 2026 | News Brief
Typeface launched its new Marketing Orchestration Engine today, giving enterprises a new operating layer to coordinate people, artificial intelligence (AI) agents, and systems across the marketing lifecycle. Typeface’s Marketing Orchestration Engine is designed to...
by James Hickey | Mar 4, 2026 | Feature
With artificial intelligence (AI) the dominant force in marketing conversations, our 2026 B2B Trends Research Report details the impact it is having on marketers along with insights to help navigate the evolving landscape, drive revenue, and get ahead of the curve....
by Beth Berger, VP Americas of Moloco | Mar 3, 2026 | Demanding Views
The most disruptive changes in artificial intelligence (AI) right now aren’t technological— they are behavioral. Inspiration, discovery, and conversions are collapsing into single AI interfaces. New research shows that 80% of Google searches now end without a click...
by James Hickey | Mar 3, 2026 | Blog
Every conference attendee asks this question: What session should I go to?. To help you navigate B2BMX 2026 powered by Advertising Week, we have over 60 speakers that will be on stage in California next week. The three day conference has seven focused tracks to ensure...
by James Hickey | Mar 3, 2026 | News Brief
Content marketing investment is accelerating as SEO expands to include artificial intelligence (AI) search and large language model (LLM) visibility, according to a recent report from Clutch and Conductor. The 2026 State of Content Report found the reaction to AI...
by James Hickey | Mar 2, 2026 | News Brief
SurveyMonkey has launched of a new free tools hub where marketers can create an artificial intelligence (AI)-powered survey and access a suite of research tools, with no account required. The company’s new AI survey generator allows visitors to instantly generate and...
by James Hickey | Mar 2, 2026 | Blog
In an era defined by signal loss and artificial intelligence (AI) maturity, driving efficient B2B growth requires a new playbook. The traditional tools for targeting and measurement are breaking down. These factors are forcing marketers to find innovative ways to...
