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Forrester B2B Summit: New B2B Waterfall Aims To Help Accelerate Opportunity Development & Revenue Growth

Forrester B2B Summit: New B2B Waterfall Aims To Help Accelerate Opportunity Development & Revenue Growth

Forrester recently held its B2B Summit North America virtual event, an annual conference where B2B experts, analysts, thought…

Industry News May 13
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Forrester Launches New Research Portfolio To Improve Customer-Focused Strategies

Forrester Launches New Research Portfolio To Improve Customer-Focused Strategies

Forrester unveiled a new customer-focused research product portfolio called Forrester Decisions, designed to help marketing, sales, CX and…

Industry News May 4
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AI-Powered Marketing: Leveraging First- & Third-Party Behavioral Data To Improve AI & Organizational Effectiveness

AI-Powered Marketing: Leveraging First- & Third-Party Behavioral Data To Improve AI & Organizational Effectiveness

Artificial intelligence (AI) is an invaluable aspect of modern marketing, with many organizations leveraging AI-powered solutions to help…

Industry News April 21
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