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B2B Ops Roles Expand Into Customer Experience Enablers To Streamline Revenue Engines

B2B Ops Roles Expand Into Customer Experience Enablers To Streamline Revenue Engines

As operation teams' responsibility in fueling the revenue engine continues to gain momentum within B2B organizations, individuals working…

Industry News October 16
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Study: Most Marketing Teams Struggle With Data Process, Skyrocketing Data Volume

Study: Most Marketing Teams Struggle With Data Process, Skyrocketing Data Volume

When it comes to the wealth of data that marketers have at their fingertips, harnessing accurate and clean…

Industry News September 12
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B2B Brands Tap Customers To Drive People-Based, Referral Marketing

B2B Brands Tap Customers To Drive People-Based, Referral Marketing

As B2B companies become more customer focused, unique opportunities are arising from the deep bonds developed between buyers…

Industry News June 19
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