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Marketo Acquisition Talks Heat Up With Reports Of Adobe Deal Close

Marketo Acquisition Talks Heat Up With Reports Of Adobe Deal Close

Adobe, a creative, marketing and document management company, is in negotiations to purchase Marketo, a marketing automation software…

Financial News September 13
Alex Schutte B2B Davin Wilfrid G2 Crowd Godard Abel InsideView Joe Andrews Julie Perino marketo Quick Base review sites Scott Brinker TrustRadius Vinay Bhagat
B2B Marketers Embracing Review Sites As Valuable, Trust-Building Tools Across Buyer Journey

B2B Marketers Embracing Review Sites As Valuable, Trust-Building Tools Across Buyer Journey

The B2B buyer journey increasingly mirrors its B2C counterpart, with prospects now turning to B2B review sites for…

Industry News September 5
Cheryl Chavez Demandbase Engagio Inger Rarick Jon Miller marketo
Engagio Adds Former Marketo And Demandbase Execs To Leadership Team

Engagio Adds Former Marketo And Demandbase Execs To Leadership Team

Engagio, a marketing orchestration software, announced Cheryl Chavez as the company's new Chief Product Officer and Inger Rarick…

Industry News September 5
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