Salesforce Appears To Shut Out Marketo In Wake Of ExactTarget Deal
Industry observers speculate that Salesforce.com is taking a more adversarial stance toward some competing marketing automation vendors in…
Industry News June 17
Latest In: salesforce
Salesforce Buys Analytics Firm EdgeSpring
Just a week after spending $2.5 billion on ExactTarget, Salesforce has acquired business intelligence and analytics startup EdgeSpring.…
Industry News June 14
The Salesforce.com-ExactTarget Mega-Deal: The End Of The Road For Stand-Alone Marketing Automation?
Will Salesforce.com's acquisition of ExactTarget fuel interest in marketing automation, or does it mean that the marketing automation…
Industry News June 6
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Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
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Building Predictable Pipeline With Matt Heinz
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Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
