Intentsify Expands Global Access to B2B Audience Data Across Leading DSPs
Key Takeaways: Intentsify made more than 700 pre-built B2B audience segments available directly in major DSPs, including The…
News Brief May 18Key Takeaways: Intentsify made more than 700 pre-built B2B audience segments available directly in major DSPs, including The…
News Brief May 18Key Takeaways Madison Logic CEO Keith Turco said AI can speed execution, but its value depends on the…
Feature May 18When ads in ChatGPT started leaking into the public, marketers reacted like they usually react to big LLM…
Demanding Views May 15Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11Key Takeaways: MiQ’s report argues the traditional marketing funnel no longer matches real consumer behavior, with 87% of…
News Brief May 11Key Takeaways: According to Blue Bite’s Matthew Shay B2B buyers now move across channels, devices, and real-world moments…
Feature May 6Key takeaways: Pinterest’s high-intent audiences can now be targeted on Connected TV through tvScientific’s platform. Early testing shows…
News Brief April 28Key Takeaways The Pipeline Insights Dashboard connects multi-channel engagement signals to pipeline advancement in real-time, enabling data-driven decisions.…
News Brief April 23Key Takeaways: Target specific decision-makers and hidden stakeholders instead of relying on broad account-level outreach. Eliminate sales latency…
Feature April 16Retail media is having a moment. And if you work anywhere near commerce or media, you’ve probably felt…
Demanding Views April 7Hightouch announced this week a direct data onboarding integrations with The Trade Desk and Yahoo DSP, enabling media…
News Brief April 2B2B buyers consume content across multiple platforms at all hours of the day. A rigid, single-channel strategy simply…
News Brief March 31