Study: 83% Of B2B Companies Say Predictive Tools Having Big Impact
A study conducted by Forrester Research highlights that predictive analytics users are twice as likely to perform well…
Industry News September 30
Latest In: Demand Generation
Study: Half Of Marketing And Sales Budgets Spent On Unpursued Leads
A recent study by Conversica revealed that B2B companies are spending 50% of their marketing and sales budgets…
Industry News September 29
Q&A With HubSpot’s Kipp Bodnar: Build Stronger Connections Between Sales And Marketing
HubSpot unveiled a number of upgrades and new features to its platform at its recent INBOUND15 event, including…
Industry News September 16
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
