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Latest In: Marketing Analytics

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New Research: Only 18% Of Marketers Currently Using AI Solutions

New Research: Only 18% Of Marketers Currently Using AI Solutions

AI adoption is on the rise as more use cases in the B2B marketplace highlight the benefits of…

Industry News April 4
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Oracle Exec Discusses Marketing Cloud Updates, DataFox Acquisition & Blurring The Line Between B2B & B2C

Oracle Exec Discusses Marketing Cloud Updates, DataFox Acquisition & Blurring The Line Between B2B & B2C

During its Modern Customer Experience conference, Oracle unveiled new features for its Marketing Cloud. The updates to Oracle…

Industry News March 27
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Salesforce Looks To Break Into CDP Market With Upcoming Release

Salesforce Looks To Break Into CDP Market With Upcoming Release

Salesforce announced plans to launch a customer data platform (CDP) that combines insight and engagement capabilities in a…

Industry News March 27
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