ADVERTISEMENT

Latest In: Marketing Analytics

big data buyer engagement buyer personas customer einsights customer insights data-driven datadriven Marketing analytics personalization targeting
B2B Marketers Leveraging Data To Make Buyer Personas More Accurate And Actionable

B2B Marketers Leveraging Data To Make Buyer Personas More Accurate And Actionable

B2B marketers are starting to rely more on data-driven persona development as a way to personalize their interactions…

Industry News October 7
content analytics content marketing DAM DAM Insights digital asset management Widen Enterprises
Widen Unveils DAM Insights, Offers Internal And External Content Analytics

Widen Unveils DAM Insights, Offers Internal And External Content Analytics

Widen Enterprises, a digital asset management (DAM) solutions provider, has launched DAM Insights, an analytics tool designed to…

Industry News October 2
Adobe Adobe Analytics Analysis Workspace data visualization Marketing analytics Nate Smith
Adobe Analytics Unveils Data Analysis Tool

Adobe Analytics Unveils Data Analysis Tool

Adobe Analytics launched Analysis Workspace, a solution designed to help users at all levels analyze, interpret and share…

Industry News September 25
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series