Latest In: Marketing Analytics

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National Instruments Achieves Greater Visibility Into Marketing Investments

National Instruments Achieves Greater Visibility Into Marketing Investments

National Instruments, a high-tech hardware and software company, partnered with Allocadia, a marketing performance management software company, to…

Case Studies March 29
demand generation lead generation Leadberry Marketing analytics
Leadberry Launches Lead Gen Platform To Accelerate Sales Efforts

Leadberry Launches Lead Gen Platform To Accelerate Sales Efforts

Leadberry is a new B2B lead generation platform, powered by Google Analytics. The tool is designed to help…

Solution Spotlight March 20
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Act-On Software Unveils Adaptive Journeys For Marketing Automation Platform

Act-On Software Unveils Adaptive Journeys For Marketing Automation Platform

Act-On Software has launched its Adaptive Journeys solution, which is designed to help users recognize behaviors, preferences and…

Industry News March 6
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