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Latest In: Marketing Analytics

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ChartExport

New Study Shows Marketing’s Role In Revenue Growing As Analytics Capabilities Increase

It's no secret that the majority of BtoB companies are starting to take a deeper look at metrics.…

Industry News August 2
Act-On Software Cloud-based marketing healthcare MedeAnalytics performance management solutions

MedeAnalytics Doubles Campaign Productivity, Improves Data Management With Integrated Solution

By Alicia Fiorletta, Associate Editor Executing campaigns across different verticals and segments is a growing challenge for most marketers,…

Industry News August 2
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Sales2.0

Metrics & Mobility Key Themes At Upcoming Sales 2.0 Conference

As research continues to show gaps in formal sales processes, organizations are at the same time challenged now more…

Industry News June 14
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