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advocate marketing brand awareness buying decisions Laura Ramos
Advocate Marketing Requires Setting Objectives, Demonstrating Initial Success Prior To Tech Rollout

Advocate Marketing Requires Setting Objectives, Demonstrating Initial Success Prior To Tech Rollout

Advocate marketing is growing in importance as word of mouth and peer reviews exert significant influence on B2B…

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Word of mouth and peer reviews have great influence on B2B buying decisions, and marketers are keen to…

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