Some funnels thrive. Others show warning signs before they collapse. The marketers who win are the ones who spot the symptoms early and act fast.
Step into the marketing ER with NetLine’s Josh Baez for the live webinar titled Marketing’s Anatomy: How to Diagnose, Treat, and Save Your B2B Funnel.
Baez will uncover the three conditions killing your pipeline—and how to treat them before your next deal slips away. You’ll learn to diagnose issues, coordinate care, and make the “Grey” areas between healthy pipeline and flatline crystal clear.
These are the three cases you’ll treat:
- Brand Trust Breakdown: Prospects disengage early, misaligned outreach erodes confidence, and deals vanish.
- Buyer Recall Deficiency: You’re forgotten when it matters most, and competitors win by showing up first in trusted channels.
- Response Delay Syndrome: Hot leads cool fast, and while urgent intent spikes, slow follow-up kills the deal.
Meet Josh Baez
A B2B marketing leader, Baez is the senior manager, demand generation, NetLine, who has over 10 years of experience who specializes in demand generation, ABM, and content strategy, helping brands turn audience insights into pipeline growth. He’s known for blending creativity with data-driven decisions, and he brings energy, strategic thinking, and a fresh perspective to his webinars.
Based in Seattle, WA, Baez brings an infectious energy and a commitment to challenging the status quo, whether he’s building full-funnel demand programs, aligning sales and marketing, or rethinking how brands engage their audiences. A natural storyteller, he brings big ideas (and big laughs) to every conversation—usually with plenty of hand gestures.
You’ll leave knowing how to catch trust erosion by matching outreach to buyer-declared needs, boost recall with targeted placements in high-trust channels, accelerate response by routing urgency signals to the right rep instantly, and close the loop between buyer intent, GTM alignment, and revenue impact
Click here to scrub in to save your funnel on Oct. 8 at 2 p.m.
