by Brian Anderson | Oct 17, 2014 | Industry News
KnowledgeVision and SAVO announced at Dreamforce that they have teamed up to offer multimedia enhancements for SAVO Inspire. Designed to help capture the attention of prospects and customers, the solution enables sales reps to incorporate interactive video elements...
by Brian Anderson | Oct 17, 2014 | Industry News
NetProspex announced enhancements to its Workbench data services platform, including deeper integrations with Eloqua, Marketo, NetSuite and Salesforce.com. The release is positioned to expand the scope of the platform, providing marketers with deeper analytics and...
by Brian Anderson | Oct 16, 2014 | Industry News
Demandbase, a provider of B2B marketing cloud solutions, announced the launch of Demandbase Accelerator, a solution designed to gather data from advertising and web site traffic and push it to the Salesforce1 Platform. Announced at Dreamforce 2014, Demandbase Sales...
by Brian Anderson | Oct 15, 2014 | Industry News
The expanding and evolving role of marketing was a consistent theme at MarketingProfs’ 2014 B2B Marketing Forum in Boston last week. With creative sessions running the gamut from “Become a Marketing Change Agent,” “Metrics & Analytics,” and “How NOT to be a...
by Brian Anderson | Oct 15, 2014 | Solution Spotlight
Ambition is the self-proclaimed “fantasy football for sales teams,” designed to use gamification to benchmark sales reps within an organization, boost productivity and close more deals. Ambition is the self-proclaimed “fantasy football for sales teams,” designed...
